Only the areas you practise
We extract practice areas from the site and write about those. A commercial law firm does not get articles about criminal procedure.
Solution by industry
AI content for law firms
People do not look for a lawyer until they understand what procedure they are in. The article that explains it in plain language is the first contact with the firm.
How it usually looks
- The firm has clear practice areas, but the site gives each of them two sentences.
- Clients arrive by referral while search brings nobody.
- There is no time to write, because every hour is billable somewhere else.
Topics the planner pulls from such a site
- Uncontested divorce: steps, deadlines and what is agreed upfront
- What to do when a formal demand letter arrives
- Fixed-term employment contracts: what to check before signing
- Compensation after a road accident: the order of moves
- Registering a company: forms, obligations and costs
What we do
For this industry specifically
Structure that matches the search
Procedure, deadlines, documents, common questions. That is the shape people look for an answer in, and the shape Google shows as a snippet.
A call to consult, not to self-serve
The article explains the framework and ends on the fact that every case has its own detail, then leads to contact instead of leaving the reader thinking they can handle it alone.
Where care is needed
Legal content never reads as legal advice and never claims an outcome. Deadlines and statutes change, so texts carry a date and are candidates for refreshing. Review before publishing is on by default.
What it looks like
An example from the same industry
Law firm
A topic from the practice area, structure that matches the search, a call to consult.
Broken down →FAQ
Common questions — Law firms
Can the text cite legislation?
It can point to a statute, but it does not invent article numbers. Anything not on your site or in the brief does not enter as fact — and you verify it before publishing.
Are texts updated when the law changes?
An existing text can be refreshed through the same system, with the old version kept. We do that on your signal, because a change in legislation is not something the system detects on its own.
Other industries
It works for these too
Dental clinics Patients search the symptom before they call. The article about that pain leads to you. Accounting firms Deadlines, forms and obligations — a topic searched again every single month. Marketing and web agencies One engine across many client sites, with separate accounts and plans. Local service businesses Trades and repair services — the search with a city name that turns into a call.
Next step
Ready for organic growth?
Connect any site — services, webshop or blog. The plan builds itself, articles are written and published on schedule, and the first one is free.